Monday, September 08, 2008
 
 Daily Ratings | Home | Sign Up | Contact Us | Login |
 

Home > Daily Ratings

  


Network Insider
TV Development
Current Shows
Broadband Content
Feature Films
Credits
My Account
Exec Tracker
Overall Deals
Email Alerts
TV Schedule
TV Premieres
Daily Ratings
World TV News
Events
Tip Us Off
Help | Glossary

THE PROGRAMMING INSIDER by Marc Berman - A Service of Mediaweek Online

View Previous Ratings:


View Current Ratings
Primetime Metered Market Ratings
Subject: Primetime Ratings 
Heading: Wednesday, September 3, 2008 
Date: 09-03-2008  
ABC
3.0/ 5  
NBC
5.8/ 9 
CBS
3.4/ 5 
CW
3.3/ 5 
FOX
6.6/10     


Ratings Analysis
-Countdown to the Fall Season:
18 days

-Yesterday's Winners:
Bones (Fox)

-Solid Summer Success:
America's Got Talent (NBC)

-Yesterday's Losers (excluding repeats):
Greatest American Dog (CBS)

-Ratings Breakdown:
Fox led the Wednesday troops in the overnights, with the two-hour season-premiere of underrated Bones at a dominant 6.6 rating/10 share from 8-10 p.m. Compared to it's year-ago season opener (5.6/ 9 on Sept. 25, 2007), that was an increase of 18 percent. Take a look at the half-hour breakdown:
Bones (Fox)
8:00 p.m. 6.1/10 (#1)
8:30 p.m. 6.6/10 (#1)
9:00 p.m. 6.8/10 (#1)
9:30 p.m. 6.7/10 (#1)

Over at the CW, the two-hour season-premiere of America's Next Top Model lost some steam, with a 3.3/ 5 in the overnights from 8-10 p.m. Comparably, that was down by 15 percent from its fall 2007 launch on Sept. 19, 2007 (3.9/ 7). Two years earlier, it opened with a 4.6/ 7. Here is the half-hour breakdown:
America's Next Top Model (CW)
8:00 p.m. 2.9/ 5 (#4)
8:30 p.m. 3.3/ 5 (#3)
9:00 p.m. 3.4/ 5 (#4)
9:30 p.m. 3.5/ 5 (#3)
Let's wait, of course, until we see the female demos before passing any judgment on Top Model.

Another two hour edition of America's Got Talent on NBC took a back-seat to Fox's Bones, with a still respectable 6.1/ 9 from 8-10 p.m. CBS aired another installment of the truly appalling Greatest American Dog (#4: 3.1/ 5), followed by a repeat of Criminal Minds at a third-place 4.1/ 6. ABC capped off the block with repeats of the soon-to-relocate Wife Swap (#5: 2.8/ 5) and Supernanny (#5: 2.5/ 4.

The 10 p.m. hour featured ongoing coverage of the 2008 Republican Convention, which performed as follows in the overnights:
NBC: 5.1/ 8
ABC: 3.7/ 6
CBS: 2.9/ 5

Ratings Box:
What's Hot/What's Not
90210 Breaks the CW Record Books:
Based on preliminary live plus same day Nielsen data, the two-hour premiere of the CW's 90210 roared out of the Tuesday gate as the highest rated telecast of any scripted show ever on the network among adults 18-34 (3.0/9), women 18-34 (4.3/12), adults 18-49 (2.6/7) and women 18-49 (3.6/9). 90210 finished as the third highest rated series premiere in the CW's history in women 18-34 (4.3/12), adults 18-34 (3.0/ 9) and adults 18-49 (2.6/ 7). And it led the CW to its best performance for any evening among adults 18-49. Now, tell me…who is the father of Kelly's son?

Record Summer for Sci Fi Channel:
Sci Fi Channel rose to its highest rated summer ever in total viewers (1 million), adults 18-34 (253,000) and men 18-34 (143,000), with record highs for the season among women 18-34 (110,000), women 18-49 (278,000) and women 25-54 (310,000).

National Ratings in Prime-Time:
Week of August 25, 2008
NBC led the low-rated troops for the week of August 25 in households, total viewers, adults 18-49 and adults 25-54; while Fox pulled ahead among adults 18-34. But with four nights of coverage of the 2008 Democratic Convention at 10 p.m., none of the networks were rejoicing. CBS, in particular, took a hit with year-to-year losses of as much as 36 percent.

In season-premiere news, NBC's Deal Or No Deal was amply sampled in the Monday 8 p.m. hour, with 11.00 million viewers and a 2.8 rating/9 share among adults 18-49. That led into the series-debut of reality/competition America's Toughest Job at 7.30 million viewers and a 2.7/ 7 in the demo at 9 p.m. While the adult 18-49 retention was good, lack of original competition in the time period makes the premiere of America's Toughest Job a disappointment. And announcing the first million dollar winner on Deal or No Deal in advance this week thwarted the suspense and could prove detrimental in the future. Was that really wise?
Here are the final national ratings for the week of August 25, 2008 (with percent change versus the comparable year-ago week in parentheses), followed by the summer series scorecard, coverage of the Democratic Convention, and the top 20 rated programs of the week.

-Households:
NBC: 3.8 rating/7 share (no change), CBS: 3.6/ 6 (-23), Fox: 3.0/ 5 (no change), ABC: 2.8/ 5 (- 7), CW: 1.1/ 2 (-13), MNTV: 0.7/ 1 (no change)

-Total Viewers:
NBC: 5.86 million (- 1), CBS: 5.29 (-24), Fox: 4.58 (- 3), ABC: 4.12 (- 7), CW: 1.59 (-19), MNTV: 1.11 (+11)

-Adults 18-49:
NBC: 1.7 rating/5 share, (-19), Fox: 1.6/ 5 (- 6), CBS: 1.4/ 4 (-30), ABC: 1.3/ 4 (-13), CW: 0.6/ 2 (-14), MNTV: 0.4/ 1 (+33)

-Adults 25-54:
NBC: 2.1/ 6 (- 9), CBS: 1.9/ 5 (-24), Fox: 1.8/ 5 (- 5), ABC: 1.5/ 4 (-17), CW: 0.6/ 2 (-14), MNTV: 0.5/ 1 (+25)
-Adults 18-34:
Fox: 1.5/ 5 (no change), NBC: 1.3/ 5 (-24), ABC: 1.1/ 4 (- 8), CBS: 0.9/ 3 (-36), CW: 0.6/ 2 (-25), MNTV: 0.3/ 1 (no change)

Summer Series Scorecard
(excluding repeats)

America's Got Talent (NBC) - Tuesday 8-10 p.m.
Viewers: 11.12 million (#1), A18-49: 3.1/ 9 (#1)

America's Got Talent (NBC) - Wednesday 8-10 p.m.
Viewers: 10.34 million (#3), A18-49: 2.8/ 8 (#3t)

Wipeout (ABC) - Tuesday 8 p.m.
Viewers: 6.32 million (#12), A18-49: 2.3/ 7 (#6t)

Big Brother 10 (CBS) - Tuesday 9 p.m.
Viewers: 6.28 million (#13), A18-49: 2.3/ 6 (#6t)

Big Brother 10 (CBS) - Thursday 8 p.m.
Viewers: 5.97 million (#17), A18-49: 2.2/ 7 (#10t)

Big Brother 10 (CBS) - Sunday 8 p.m.
Viewers: 5.70 million (#19), A18-49: 1.9/ 7 (#15t)

Greatest American Dog (CBS) - Wednesday 8 p.m.
Viewers: 5.68 million (#20), A18-49: 1.7/ 5 (#23t)

Swingtown (CBS) - Friday 10 p.m.
Viewers: 3.65 million (#58), A18-49: 1.1/ 4 (#54t)

Democratic Convention Coverage
Monday
ABC - Viewers: 4.17 million, A18-49: 0.9/ 3
CBS - Viewers: 3.46 million, A18-49: 0.9/ 2
NBC - Viewers: 4.71 million, A18-49: 1.4/ 4

Tuesday
ABC - Viewers: 4.76 million, A18-49: 1.1/ 3
CBS - Viewers: 3.82 million, A18-49: 1.1/ 3
NBC - Viewers: 5.98 million, A18-49: 1.7/ 5

Wednesday
ABC - Viewers: 3.48 million, A18-49: 0.9/ 3
CBS - Viewers: 3.54 million, A18-49: 0.9/ 3
NBC - Viewers: 5.46 million, A18-49: 1.5/ 4

Thursday
ABC - Viewers: 6.58 million, A18-49: 2.0/ 5
CBS - Viewers: 4.72 million, A18-49: 1.3/ 4
NBC - Viewers: 6.10 million, A18-49: 2.2/ 6

Top 20:
-Total Viewers:
America's Got Talent - Tuesday (NBC): 11.12 million, Deal or No Deal (NBC, season premiere): 11.00, America's Got Talent - Wednesday (NBC): 10.34, Two and a Half Men R (CBS): 9.03, 60 Minutes R (CBS): 8.03, NCIS R (CBS): 7.45, America's Toughest Jobs (NBC, premiere): 7.30, Criminal Minds R (CBS): 6.93, House R (Fox): 6.81, The New Adventures of Old Christine R (CBS): 6.63, Democratic Convention (ABC, Thursday): 6.58, Wipeout (ABC): 6.32, Big Brother 10 - Tuesday (CBS): 6.28, Democratic Convention (NBC, Tuesday): 6.10, Democratic Convention (NBC, Tuesday): 5.98, Big Brother 10 - Thursday (CBS): 5.97, CSI: NY R (CBS, Sun. 10 p.m.): 5.89, Big Brother 10 - Sunday (CBS): 5.70, Greatest American Dog (CBS): 5.68

-Adults 18-49:
America's Got Talent - Tuesday (NBC): 3.1 rating/9 share, Two and a Half Men R (CBS): 3.0/ 8, Deal or No Deal (NBC, season premiere): 2.8/ 8, America's Got Talent - Wednesday (NBC): 2.8/ 8, America's Toughest Jobs (NBC, premiere): 2.7/ 7, Wipeout (ABC): 2.3/ 7, Big Brother 10 - Tuesday (CBS), House R (Fox) and The New Adventures of Old Christine R (CBS): 2.3/ 6 each , Big Brother 10 - Thursday (CBS): 2.2/ 7, Democratic Convention Coverage (NBC, Thursday) and How I Met Your Mother R (CBS): 2.2/ 6 each, Moment of Truth (Fox, Thurs. 9 p.m.): 2.1/ 6, Democratic Convention (ABC, Thursday): 2.0/ 5, Big Brother 10 (CBS, Sun. 8 p.m.): 1.9/ 7, The Big Bang Theory R (CBS), America's Most Wanted (Fox) and Family Guy R (Fox): 1.8/ 6 each, Criminal Minds R (CBS), House R (Fox) and Bones R (Fox): 1.8/ 5 each

On the Air Tonight:
Prime Time Programming Options
Thursday 9/04/08
ABC:
8:00 p.m. Ugly Betty (R)
9:00 p.m. Grey's Anatomy (R)
10:00 p.m. ABC News Vote '08: The Republican National Convention, Day 4

CBS:
8:00 p.m. Big Brother 10
9:00 p.m. CSI (R)
10:00 p.m. CBS News - 2008 Republican Convention, Day 4

NBC:
8:00 p.m. Football: Washington Redskins vs. New York Giants

FOX:
8:00 p.m. Kitchen Nightmares (season premiere, two hours)

CW:
8:00 p.m. 90210 (R, two hours)

MYTV:
8:00 p.m. Movie: The Contractor (R)

TV Tidbits:
Notes of Interest
The CW Delays Start of New Sunday Line-up:
The CW's trio of Sunday night prime-time programs produced by Media Rights Capital -- In Harm's Way, Valentine and Easy Money -- has been pushed back from a Sept. 22 start to Oct. 5. A fourth show, sitcom Surviving Suburbia with Bob Saget, which was originally scheduled at 7:30 p.m. out of In Harm's Way, has been delayed until midseason. Also launching on the CW on Oct. 5 from Media Rights Capital is 4 Real, an 8-part Canadian series from MTV that follows movie and music celebrities. Two episodes will air in the 5 p.m. hour.

TNT Eyes Closer Spin-Off:
TNT has handed out a script order for a spin-off from hit drama The Closer, but details of the project are unclear. More news to follow. 

 
   
  Services & Information | Terms & Conditions | Become an Affiliate | TVtracker.com Internship Program | Contact Us